Expedia

The trip is the ad. The ad is the trip.

IShowSpeed doesn’t plan. He streams live, he goes off-script, and 150 million+ fans watch every unscripted second.

In April, we sent Speed across five Caribbean countries in a single 15-hour livestream powered by Expedia. It reached 400 million+ people and sent search demand for the featured islands soaring — up 70% for Sint Maarten alone.

Now we’re taking it further. In the next chapter of the partnership, Speed races across the U.S. at full throttle with an unlikely co-pilot: a bright yellow, Expedia-branded mannequin who never misses a moment. Jet boats, arepas, hotel massages, a rented Corvette doing donuts. Every stop is real, chaotic, and completely unplanned.

The twist: every single thing Speed does is instantly shoppable. Watching on Exspeedia.com, fans can browse and book the exact trip unfolding in front of them — building it piece by piece, the same way real travelers actually plan.

It’s proof that inspiration doesn’t need a script to become a trip. It just needs Speed.